An MSP owner recently asked me: “Why should I switch vendors if my backups are working?”
Fair question. If nothing’s broken, why fix it?
Here’s why: “working” doesn’t mean “efficient” or “profitable.”
Many MSPs are leaving serious money on the table with backup solutions that technically function—but fail to deliver real business value.
The Real Cost of “Good Enough” Backups
Let’s talk numbers.
Downtime costs $300,000+ per hour for mid-sized businesses. When your backup can’t restore quickly, your clients face extended outages—and you face liability and lost revenue.
Technician time is expensive. An extra 5 hours per week managing multiple dashboards? That’s 250 hours annually, or nearly $19,000 in wasted labor per tech.
Thin margins kill growth. Many MSPs run 20-40% margins on backups. Industry best practice? 50-70%+. On $50K in backup revenue, that’s a $15,000 profit difference.
These aren’t hypotheticals. This is what’s happening right now with fragmented backup platforms.
5 Questions Every MSP Should Ask
Here’s a quick self-check to see if your backup stack is actually serving your business:
1. Can you restore a full server in under 30 minutes?
Speed = reduced risk + happier clients + premium pricing power.
2. Do you manage all backups from ONE dashboard?
Dashboard sprawl kills productivity. Every extra login drains time and increases errors.
3. Are you making 50%+ margin on backup?
If not, you’re either underpricing or overpaying your vendor. Neither is sustainable.
4. Does your vendor answer support tickets within 1 hour?
Slow vendor support = slow client resolutions = damaged reputation.
5. Can you white-label everything and set your own pricing?
If clients see your vendor’s brand, you’re building equity for someone else—not yourself.
Your Score
5/5 → You’re set. Keep doing what you’re doing.
3-4 → Solid, but you’re leaving money and efficiency on the table.
0-2 → Your backup stack is costing you—a lot.
Each gap represents real lost revenue. Missing just two criteria could cost you tens of thousands annually.
Why BDRShield Changes the Game
BDRShield for MSPs wasn’t built to be just another backup tool. It was built to solve the exact profit and efficiency problems MSPs face every day.
BDRShield delivers a cost-effective, cloud-managed hybrid backup solution with built-in cyber resilience to secure data against evolving threats.
Here’s how BDRShield checks all 5 questions:
- Restore full servers in minutes, not hours – BDRShield delivers RTO & RPO < 15 mins
- One dashboard for everything – Centralized cloud management console for Endpoints, Servers, SaaS VMs & Cloud (on-premise version also available)
- Pricing built for 50-70%+ MSP margins: Industry-low pricing with 3x higher margin potential
- 24/7 responsive technical support to meet client SLAs
- MSP-focused features – Branding, PSA/RMM integration, Multi-tenant & more
But here’s what really matters: BDRShield is designed for MSP profitability, not vendor lock-in.
Case study: IGNITAR (Now GIGAS), a leading Managed Cloud Hosting Provider achieved 3x Faster Backups, 60% Backup Cost Savings and 100% Support Satisfaction with BDRShield. Learn more
Ready to Close the Gaps?
“Working” isn’t the bar anymore.
The real question: Is your backup solution actively driving profit—or quietly eroding it?
If you scored less than 5, you owe it to your business to see what’s possible. Try BDRShield today!
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